The story of the founder of Spanx, Sara Blakely, is quite a good one.
Check it out here:
http://www.loveassets.com/pls/enetrixp/!stmenu_template.main?complex_id_in=3540153.3545195..3595080.cat
But the thing that I like about Blakely is that she listened when women told her that her product was too expensive. She responded by creating a line for Target called "Assets". And my favorite part of the line is that a portion of each sale goes to Blakely's Foundation, which 'supports' women in several ways.
To read more about the Sara Blakely Foundation, please go to:
http://www.loveassets.com/pls/enetrixp/!stmenu_template.main?complex_id_in=3540153.3545195..3557247.cat
I also viewed an inspiring profile of Blakely on CNBC's "The Entrepreneurs". You can watch it here (via Hulu):
http://www.hulu.com/watch/66214/cnbc-originals-the-entrepreneurs
I mean, seriously, what's not to like about a woman who says this:
*** Please note, all puns in this article were fully intended!! ***


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