Monday, August 9, 2010

Talk about bad taste

A few years ago I was out of work for a bit of time.

At that time, it seemed that most everyone else was living high on the hog. It wasn't like it is now, with 10% of the population flat out unemployed and countless others underemployed.

So I ask you this: No matter what the economy, is it ever ok to make fun of someone getting fired?

Ok, I'm sure there are some instances when someone can tell a funny story about someone getting fired.

But would you ever try to use an example of someone getting fired to sell a product?

Believe it or not, Kelloggs did this. Check out this commercial (sorry, you have to watch a commercial before the actual Kelloggs commercial kicks in!):


 
http://www.metacafe.com/watch/1835456/crispy_kelloggs_raisin_bran_commercial/ 

Seriously? Who pitched this? And who signed off on it? This has to be one of the worst ads I've ever seen.
Now I will say this, this commercial is just the first in a campaign. There were a few other spots that had Johnson, the employee that manager Smith was trying to fire, getting an intern and then the employee of the month award. So Johnson in essence 'wins' in the end.

But still, it's a series of commercials about someone getting fired.

People seem divided on this one as evidenced by the fact that when I searched for these ads on google, there were some people who loved them and some people who hated them.

I will say this, I think that the Facebook page named "We Love Raisin Bran Crunch Commercials" was not really created by fans. I smell some corporate desperation at work here. Oh and the page has a total of.......19 fans.

Your thoughts?

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